Tag Archives: best business logo design

4 best resources to find inspiration for your logo

best logo design companyCreating a logo for your business is not an easy task. You not only need to choose the colors and shapes that are appropriate, but you must also create a logo that represents your business as well as its values. No matter how long you think about it, you cannot always find the inspiration you need right in your brain. That’s why we decided to bring you some of our favorite sites or platforms to get more inspiration. Here is a list of these resources, available to help you, not to copy them. Keep in mind that one of the features of a good logo and that it must be unique! So lets get started and get some ideas for a best logo design company.

Pinterest

Pinterest is one of the best resources available, especially when you’re looking for inspiration. Create a free account and browse thousands of creative logos, but also business cards, and design in general! You can spend days reading all the articles available on this platform!

Logooftheday

Logo of the day is a website inspired by logos. Every day, a judge determines a logo that will be named the ‘logo of the day’. People are invited to comment and ‘like’ this design. It is an excellent platform of inspiration because every day, one discovers new logos different and creative. There are also blog posts, tips and a forum. You also have the opportunity to suggest a logo that could one day be presented as the ‘logo of the day’!

Logospire

Logoinspire is an inspirational gallery that was founded in 2009. The site allows designers to submit their logos and vote on the logos they have loved to inspire and inspire! It’s great at the visibility level because it gives the designer all credits and invites fans to visit his website!

Designspiration

This website focuses on maintaining a high level of design inspiration all over the world. This site is quite complete because you can create an account, save the designs you prefer and share logos. This site is not only about logos, but everything about design and is full of incredible resources to inspire you!

5th resource

Remember, your logo should be memorable and unique. The resources we have provided are here to inspire you and not to copy ideas. On the other hand, there is another source of inspiration that we must mention: your business! What are your core values, what image do you want to represent? You do not know where to start? Check out this article to learn more about colors and their meanings. The important thing to keep in mind is to create a logo that reflects your business and your values!

Now that you’re inspired, go and find a best logo design company to get your beautiful logo right now!

Tagged , , , , | Comment

Effective Ways to Build a Strong Brand Identity

Branding is essential for every type of business, including SMBs and the big names. We are living in a world of brands and they have now become the identity of businesses. A strong brand must educate, entertain and inspire customers.

Branding is a way of defining and presenting your business to your audience. A strategically defined brand can bring a lot of for your business.

A great brand embodies a company’s core values and represents more than a product; it creates and holds an emotional connection between your customers and your brand. When customers connect emotionally and believe in your brand, it leads to loyalty and higher sales.

logo design company

 

Given below are a few tips to help you in building a strong brand:

Logo Design & Brand Name

A strong brand is always easily recognizable and the recognition starts with brand name and a creative logo made by some best logo design company. These two things are used everywhere for marketing, on your business cards, website, letterhead, promotional materials and social networks. In brand identity, logo is the central, identifiable key element that helps customers remember and discover a company’s brand.

Define your Brand

There are several fundamentals to help you in defining your vision and goals of your brand:

  • How is the brand perceived against competitors?
  • What is the positioning statement of your brand?
  • What benefits do you want customers to associate with your brand?
  • What is your audience? Where will the company have contact with them?

Be Noticed

  • Always remember “First impression is the last impression”. Attract people with your brand. Don’t use tatty business cards, poorly designed advert or dodgy home-made literature.
  • Link your brand with catchy taglines, images and brand benefits.

Grow Your Community

Many of the world’s top brands, including Apple, Google, Facebook, Microsoft, Amazon, Skype and Virgin, spend huge amounts on advertising and also focus on building their communities. These companies believe that if audience trusts a brand’s community, they will trust the brand.

If you are a new brand, you have many opportunities to build online and offline communities. Social media is a big platform for building communities, you can build online communities on LinkedIn, Facebook, Twitter, Instagram, or on other social networks. I’ll suggest selecting one or two platforms where you can invest your time and resources for building your community.

Deliver Quality

For building a strong brand, you need to deliver a combination of product leadership in the marketplace (like Apple), great customer services (like Virgin) and great operational services (like IKEA).

Keep Your Promises

You’d be surprised to know that many new brands fail because they fail delivering on what they promise. Happy and satisfied customers are your best referrals.

Tagged , , , , , , , , , , , , , , , , , , | Comment