Tag Archives: logo design

Difference Between Animated Logo And Simple Logo Design

Posted on February 19, 2013 by John Sander

In ancient era when roman and Greeks are the most civilized nations on the planet they invent the term logo and this logo present the symbol a picture and expression. In that time meaning of logo is “word” which represents something. But with a passage of time term logo get improved and now in 20th century they not only represent picture or name or a word but your whole business and brands as well. The other type of logo is Animated logo which include visual representation of  your brand image and your business it started in 1950’s  by Alexandre Alexeieff  and Claire Parker they are the first animators and they start their career through films.

Uniqueness is the key your logo must be very unique so that it can be memorized and easily recognized by not only your customer but potential customers as well so it should be very simple and unique. Your logo design should represent a personality of your brand e.g. the golden arch of big M MacDonald’s, the spew of Nike and the three strips of Adidas. This is how logo represents a personality of your brands. It gives a professional image of your website so when you appear with logo on internet you look as bigger as other multinational in world.

Logos are generally static but animated logos are not. Animated logos are made up with flash software it include visual moveable image, a sound, a movie, moveable parts and wording etc. they get more and more popular these days because they are more eye catchy and easily memorized and retain. Customer retention rate get increased by the use of animated logo design. Another style of animated logos is 3D animations which are more popular easily customized according to your company needs.

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Importance of Logo Design In Online Business

Posted on February 14, 2013 by John Sander

This is a 21st century and in this century everything runs with the ticks of clock. In this fast moving time and world mostly people don’t have time to go and physically shop for themselves or for their companies. Now-a- days online businesses made it easier for the people to fulfill their needs without wasting their time and energy. To run an online business or make your company online one needs a website so people can go there n purchase the things which they want. In any online website the most important content is its logo design. Logos are the center piece of company’s brand. Logo Design gives the first impression of your website or brand to the visitor. As it is always said that the first impression is the last impression so it should be like that which can be remembered by everyone for a long time.

That’s why a Logo Design should be

• Simple but attractive as its going to do the marketing for your brand or business.
• It should be unique n different not the copy of any other website’s logo as today is a trend of copying others to save the time and money but it doesn’t give benefit in long run.
• It should be creative and eye-catching which grab the attention of customer in its first glance.
• It should be appropriate according to the nature of business.
• It should not contain too many colors as it makes the logo design messy which does not give the clear message of your company/business to the audience.

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21 Creative and Artistic Logo Designs Ideas

Posted on January 4, 2013 by John Sander

Logo design must be eye soothing as it can be grab the visitors attention because it is not only the sign of your company. In fact it is a brand ambassador of your firm therefore it should be attractive, meaningful and awesome.

Here we are going to share some creative and artistic logo designs ideas.

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Logo Redesign- How About This Makeover For The Business?

Posted on November 13, 2012 by John Sander

How do you define the identity of a certain company or a business?

Jingles, slogans or taglines are one way of associating oneself with a brand, but mainly logos are the way of identification. They are the source of visual representation that helps when recall about the company on the first sight. In this world of fierce competition it is not possible for the customer to remember each and every type of business operating in a particular industry, so establishing a distinguishing element is very necessary. This task gets done if you have succeeded in formulating an appealing, meaningful and unique logo. In this way, you get a chance to hold your target market, and also business expansion chances are enhanced.

When the business is working out lots of other things, attention must be paid to the logo design too. Take it as a message or your vision that you want your customers to grasp out of your operations. Try to make it so meaningful that within a cluster of thousands logo, people can recognize that this is your brand. When it comes to logo designing or concept development lots of efforts and time are required. But, you cannot be too conservative or stubborn about what you have formulated. May be you have enjoyed fifteen successful years in the industry, but you can call upon the change in logo even after that. Many times you don’t have to go with the logic, but have to be sensible, and that is what makes the business successful. Logo redesign idea these days have been a popular choice, because it is an effective way of grooming your business or providing it with a fresh identity.

When the business thinks of re branding or re-positioning specially at that point logo redesign gets mandatory. Other than that, any business can have their own reasons for changing or refreshing their logos. Think of a certain situations which can expose you more towards the logo revamping significance. For instance, 2 businesses are undergoing a merger, than which logo would be followed and why? In such situations business personnel prefer getting a new logo so that distinguished identity can be displayed. When a logo is refreshed, it takes a few latest changes or may be playing with the old one forms the way for new logo.

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